08Dec
By: Paula Borowska December 08, 2017 Topic: Design

Starting an online business can be intimidating. There are so many things you have to deal with, like how not to go broke or how to optimize your landing pages. But, let’s put that aside for now. Here is a list of 50 inspiring online Shopify stores.

All of them are successful eCommerce businesses. Each of these businesses carved their own way to success. And, for each of them, success meant different things. I’ve highlighted the greatest accomplishments, usually monetary, for these Shopify stores. Their successes vary from having high-end clients like Ben Affleck to earning multimillion-dollar investments and six-figure revenues. Hopefully they will get you inspired about your own online business.


Best Fashion and Apparel Shopify Stores

Negative Underwear

negative-underwear-shopify-store

The company’s goal is to help women feel confident in their own bodies. They don’t want to rely on push-up pads or bows for women to feel sexy. And it must be working for them since this Shopify store’s revenue grew 150% just a few years after they launched. They have gained acclaim from big names such as Forbes, Vogue, and The Wall Street Journal for making a place in the industry and bridging the gap between functionality and appearance.

Ugmonk

ugmonk-shopify-store

Originally, Ugmonk started as a side project for its founder, Jeff Sheldon. Today, the company shipped over tens of thousands of products to over 60 countries worldwide.  Their products range from everyday clothing to workspace related products and many more unique prints and designs. The shirts from this Shopify shop have been spotted all over television and online, including in an episode of Project Runway and Cougar Town.

Taylor Stitch

taylor-stitch-shopify-store

Taylor Stitch launched its online Shopify store in 2010 selling custom and tailored menswear. Their aim is to make sophisticated dressing affordable. This Shopify shop creates a bond with their customers by encouraging them to share their individual stories. Over the years, their customers have shared amazing stories and pictures from fly fishing trips, motorcycles crashes, hurricane clean ups, and wedding days. Since the launch, their revenue has tripled each year. Just three years after their launch, the company made an expected $1.5 million in sales, and is continuing to grow since then.

HELM Boots

helm-boots-shopify-store

Founded in 2009 in Austin, Texas, HELM is dedicated to classic style with a versatile, modern perspective. HELM casual & work boots and shoes are produced and sourced in U.S. facilities, making them 100% made in the USA. This young boot retailer is gaining quick traction and getting orders from the likes of Ben Affleck. Introducing their Shopify shop in 2009, they have since then been committed to crafting handmade leather boots with pride, care, and purpose.

Marc Wenn

marc-wenn-shopify-store

All products are designed by Marc Wenn in London. They focus mainly on shoes, wrist watches, and backpacks. Marc Wenn advises doing many things that don’t scale to ensure good business at first. For example, personally emailing the first 100 customers to say thank you will go a very long way for any business, just as it did for this Shopify store.

Triangl

triangl-shopify-store

An Australian couple launched this swimwear line in 2012. The idea of this Shopify store first came to Erin Deering, one of the founders, who realized that she couldn’t find any bikini that she liked that was also affordable. By the end of TRIANGL’s first year, the company made over $5 million. The following year this top Shopify store earned five times that much, at $25 million. TRIANGL offers simple and sporty styles in bright neoprene fabric.

Bremont

bremont-shopify-store

This British luxury watchmaker is a Shopify example of an award-winning company producing beautifully engineered chronometers. The annual production is approximately 8,000-10,000 pieces. In 2017, there were remarks of the company increasing its earnings to £14 million.

Whipping Post

whipping post shopify store

In 2013, Whipping Post won Shopify’s Design Award, giving it some serious exposure to their target audience – the design- and quality-conscious tech crowd. It is one of the top examples of how design can play a huge part in the success of a Shopify website.

Khara Kapas

Shopify stores: khara kapas

Kharakapas, means ‘pure cotton’. They sell Indian-culture-inspired and handmade clothing. Their clothes combine an understanding of the elegance of cotton, earthy colours, versatile prints, and minimalistic design that are a celebration of the uninhibited spirit of style. Their products are produced locally in India, but they provide shipping worldwide. With its modern take on heritage, this Shopify shop racks up over $1,500 sales per day.

Minaal

minaal-shopify-store

Minaal sells high-quality travel gear for digital nomads. It was launched by two guys from New Zealand, who realised how dissatisfied they were with their travel gear, and thought it’d be a great idea to quit their jobs to come up with their own. In December of 2015, they launched a 2nd Kickstarter campaign and raised $707,631 from over 2,400 people. The campaign’s goal was only $10,000. This is a great Shopify store example of a business with a long-term goal that is passionate about the travel experience.

Watch Outfitter

watch-outfitters-shopify-store

The company was started by a 17-year-old who had a knowledge of watches and passion for jewelry. By the end of the first year, this Shopify shop was making $13,500 in monthly revenue. They source their watches from a number of different vendors within the U.S., Europe, and Asia. This allows them to offer wholesale prices, with high quality materials and design.

SoYoung Inc

Shopify stores: SoYoung

This line of bags for both moms and their children earns 25% of its revenue from their online Shopify stores. The profit margin on those sales is higher due to the higher margins thanks to direct sales. On their Shopify website they have a wide variety of different collections for adults, kids, and babies to choose from.

THINX

thinx-shopify-store

An amazing women’s company which sells period underwear is making big headways and big bucks. This Shopify shop raised $130,000 in 2014 from crowdfunding and has grown 23 times since. 23 times.

Sunday Somewhere

This Shopify store was developed in late 2010 by Dave Allison, but has reached worldwide recognition since then. The premium eyewear brand focuses on quality, simplicity, and originality for its strategy.

Gymshark

Created in 2012 by teenager Ben Francis and a group of his high-school friends, Gymshark has grown from a screen printing operation in a garage, into one of the fastest growing and most recognisable brands in fitness. This Shopify store is a fitness apparel and accessories brand manufacturer online retailer based in the United Kingdom. Supported by over 3 million highly engaged social media followers and customers in 131 countries.


Best Health and Beauty Shopify Stores

KKW Beauty

KKW, the hugely popular beauty brand by Kim Kardashian West has been creating storms with the amount of recognition and fame it has gained. Hosting periodic sales, the products are not only very high in quality, but also are sold out within minutes. It is easily one of the top Shopify stores for cosmetics.  

Flex

flex-company-shopify-store

Flex is an alternative to tampons. The great thing is that it allows women to enjoy sex while on their period. If you don’t think that’s a worthy business idea, this Shopify store raised $4.6 million in the first half of 2016 alone.

SkinnyMe Tea

skinnyme-tea-shopify-store

This Australian company sells all-natural detox teas. Founded in 2012, their mission is to help people achieve their health and wellness goals. In only-9 months after this Shopify store started, they were earning $600k in monthly revenue.

Bootea

In 2016, Bootea took over the dietary and lifestyle scene with its detox tea. With one of the best marketed Instagram products, this Shopify store has achieved listings with multiple national retailers and over 1 million customers worldwide.

Kylie Cosmetics

Kylie Cosmetics, the wildly popular beauty company, uses Shopify to run their fantastic online store. Kylie Cosmetics hosts periodic flash sales which are some of the largest on the internet. This is another example of a Shopify store where the products sell out within minutes.

Nerdwax

nerdwax-shopify-store

Nerdwax is an all-natural and organic beeswax. The company rejected two offers from Shark Tank. This Shopify store is definitely doing something right if it has made over a million dollars in total sales to date.

Little Sparrow Tea

little-sparrow-tea-shopify-store

Little Sparrow Tea is a boutique tea company from London. Their goal is to create authentic and wonderful tea experiences. They offer a selected number of teas including white, herbal, black, and green tea. This Shopify store also has a tonne of information about the health benefits of tea, as well as other interesting posts on their blog. 

Jeffree Star Cosmetics

Jefree Star Cosmetics is the cosmetics brand of Jefree Star, an American make-up artist, fashion designer and model. With a hot-pink website look, Jefree Star Cosmetics include a tonne of holiday and special editions for their customers, as well as free U.S. shipping for products over $100. It is arguably amongst the top most popular Shopify stores for makeup and cosmetics.

Note Beauty

Note Beauty is the official and exclusive distributor of NOTE Cosmetics Brand in the UK. This Shopify store is a global makeup brand, and a prominent example of Shopify’s success stories. This brand is planning to increase their expansion & revenue throughout UK and other parts of Europe.

Beardbrand

beardbrand-shopify-store

Eric Bandholz built an online business for men’s beard care. In less than a year the company was making $120k in monthly sales. Beardbrand’s email list also quickly grew to over 7 thousand emails.

Happiness Abscissa

The Happiness Abscissa (Ha) is committed to reflecting happiness. According to their philosophy, The Ha is a subjective scale that incorporates neurobiologic and sensory elements that can be optimized to improve one’s sense of wellbeing. This Shopify store is another very well designed example that you can take inspiration from.

Concrete Minerals

Founded in 2009, this Shopify store example is all about creating high-end vegan, cruelty-free cosmetics with a unique twist. Their policy is less and more — less ingredients, more pigment. They are committed to using no parabens or preservatives in any of their products, and are also 100% gluten-free. Located in Southern California, they provide free shipping worldwide on all orders $50 and above.

Skinny Teatox

Skinny Teatox is a 100% natural detox tea program that promotes good health and weight. With the undeniably appealing website design, this Shopify store has been included in the list of the top 40 Stunning Ecommerce Stores Built Using Shopify. All the ingredients in Skinny Teatox are 100% natural. There are no chemicals or preservatives. Ingredients include: tea leaves, senna leaf, ginseng, chrysanthemum, cinnamon bark, cloves, rhubarb, ginger, and more.

Press London

PRESS founders, Georgie and Ed, developed a love for cold-pressed juices and had come to rely on them as a convenient, delicious and healthy part of their diets. This Shopify shop is committed to providing juices that are not only a source of daily enjoyment but also helping them add their daily much-needed nutrition.

Nutriseed

Nutriseed is a Shopify store passionate about nutrition. They have grown exponentially in the last few years, from humble countryside beginnings to a current state of the art British manufacturing facility. They have a hands-on approach which requires them to maintain a complete control over the quality of their products, from start to finish. They have almost 50k followers on Instagram, and over 200+ products sold a day.


Best Electronics and Gadgets Stores

GameKlip

gameklip-shopify-store

Ryan French created GameKlip, which sells game controllers for smartphones. Since its launch, this Shopify store has been featured on Gizmodo, ABC News, PC World, CNET, The Verge, and even Ask Men, among a bunch of other magazines and blogs worldwide.

Master and Dynamic

master-dynamic-shopify-store

For all the audiophiles out there, Master and Dynamic is selling high-quality headphones. The products from this Shopify store are part of the $1 billion headphone market and rival Beats by Dre with their quality.

Mod

mod-notebooks-shopify-store

Marshall Haas and Jon Wheatley created this company which sells digitized notebooks with just $22,450. In their first three months of launching, the company generated $91,470.

Pencil by FiftyThree

pencil-fiftythree-shopify-store

In 2015, Pencil won a Crunchie Award for Best Design and numerous IDSA awards for its packaging and computer equipment. This Shopify store has been praised by big names such as Business Insider and Times Inc. for their creativity.

Studio Neat

Shopify stores: Studio Neat

Studio Neat uses Kickstarter to fund their product ideas. In 2016, they launched a new campaign for a smartphone tripod, raising almost $210k in 30 days. Their goal was just $50k.


Some other great Shopify Stores worth mentioning

Canada Icons

canada-icon-shopify-store

Canada Icons is an online Shopify store – and a museum – which sells Canadian brands and goods. The business revolves around telling stories and is proud of its Canadian heritage.

Sugarfina

sugarfine-shopify-store

Just a month after launching in 2012, Mark Zuckerberg selected the company as a Facebook gift vendor. This helped the company achieve $120k in revenue in its first year. By 2014, this Shopify shop was making $3 million in revenue.

Pipsnacks

pipcorn-shopify-store

Pipsnacks sells healthy snacks and is a Shark Tank success story. The initial Shark Tank investment was $200k in 2013. In 2014 the company made $800k in revenue and was expected to increase it by at least 800% in 2015.

The Ghostly Store

the-ghostly-store-shopify-store

The Ghostly Store sells all sorts of things, from leather wallets and coffee beans to art prints and vinyl records. In 2012, this Shopify store formed a partnership with Warby Parker to create a new line of sunglasses.

Cookbook Village

cookbook-village-shopify-store

Cookbook Village sold cookbooks originally on eBay and is now thriving on Shopify. The founders have a background in marketing and utilized their store’s blog, email marketing, and Google AdWords to streamline their business’ success.

Pure Cycle

pure-cycles-shopify-store

The cycling industry is worth $6 billion. In 2012, Pure Cycle, then Pure Fix Cycle, sold over 2,000 bicycles and made almost $4 million dollars.

Tattly

tattly-shopify-store

Tattly started as a side hobby for designer Tina Roth-Eisenburg. Today, it’s a growing temporary tattoo business. In 2015, this Shopify store shipped 2.6 million temporary tattoos ranging from $5 to $15 per sale.

UPPERCASE

uppercase-shopify-store

UPPERCASE is a small, independent publisher of books and magazines for the creative and curious. Founded in 2009, it is loved by readers around the world and has been recognized for its design excellence. This proud store has been on Shopify from its early days. It is number 83 in Shopify’s database.

Wrightwood Furniture

wrightwood-furniture-shopify-store

Wrightwood Furniture started as a store in Chicago. Today, the company makes over 12% of their revenue from their Shopify store. Their online Shopify store is a lead generator for their physical location sales as well.

GoldieBlox

goldieblox-shopify-store

GoldieBlox is a construction toy series focused on problem solving, adventure and engineering. In 2013, thi Shopify shop was making $300k in monthly revenue from all its different toys and books.

Leather Head Sports

leather-head-shopify-store

Founder of Leather Head Sports, Paul Cunningham, had such success selling his sports leather goods he had to switch from Etsy to Shopify. He hasn’t looked back since.

Craft and Mason

craftandmason-shopify-store

This company sells specialty coffee and delivers it to your door. The founders focused on counting their pennies from day one and providing real value to coffee lovers to help grow their business.

 Mignon

Mignon is a small online boutique that started off as a kitchen goods retailer, before expanding to include other types of housewares and party provisions. This Shopify store been listed part of the 25 Shopify Store Examples That Will Inspire You.

Trunkster

Trunkster is the world’s first and only rolltop suitcase. This Shopify store is set to redefine the art of carry-on luggage. Including the features of zipperless entry, USB charging, location tracking and digital scale, it is gaining prominence due to its beautifully designed web-store.

Hem

This Shopify store stands out for its modern theme that matches the products. Each product page is accompanied by a detailed description as well as big imagery and description of the designer of the product. It is definitely one of the top Shopify stores in terms of appearance.


Conclusion

Which of these Shopify stores did you enjoy the most? Which one of the stores inspired you the most to aim high with your own store? These Shopify stores vary in their successes but they are all great sources of inspiration for a successful eCommerce. Most of these examples make thousands of dollars in sales each month. Some have a reputation for really cool clients like Ben Affleck too. Maybe in our next roundup we could feature your store?


Want to learn more?


Is there anything else you’d like to know more about and wish was included in this article? Let us know in the comments below!

  • Santri Jaya

    very inspiring.

  • vanella scott

    I got so much from this thanks everyone for sharing

  • Loving these shopify stores thanks Oberlo team

  • Are any of these products from Oberlo?

  • Morganna Store

    love these stores thanks for sharing you are all inspiring!

  • Narly

    The Canadian Icon store isn’t very good. But, if they make money, that’s what it is all about.

  • Eliver Adaya

    Skinny me store really inspired me. Simple yet direct with success. Just started. Barely 2 months. Hope I will soon feature among the best. Checkout eazideal.com jewelry ? store

  • Seeing lots of Retina Shopify themes – https://themes.shopify.com/themes/retina/styles/austin

  • 49er4ever

    Not impressive, had to go back to 2013 for examples, used “awards” as a measure of success(it’s not), and not one site shown mentions any net profit. I worked for a “successful” ecom biz that did $5 million last year, and laid off 75% of staff in the first quarter 2017 because they were late on all bills, had no cash, and was nearly $1 million in debt. Most of these sites either are part time income or at best supports 1-2 people.

  • Les Abbott

    Drooling over other people’s success doe Not make others successful. I want profit/loss ratios. Original investment capitol. Amount of money borrowed. Cost of advertising. Gross sales, net profit. Dropship sources. Marketing strategies. A whole lot of more than what I got here.

  • Pooja Chaurasia

    all success store is selling their own product. I mean not drop shipping store.

  • Pooja Chaurasia

    all stores are selling their own product. so i think they make huge investment on marketing

  • Ok, I need pay it to subscribe ere or are all free for work on shopify

  • Ruta Ganusauskaite

    Hey!

    Ruta here from Obero 😉

    Shopify 14-day trial is free. Once the trial is over, you will then have to upgrade to a paid plan. Learn about Shopify’s plans and pricing here: https://www.shopify.com/pricing

    Good luck!

  • Cool Hand Luke

    Shopify makes money hosting shopping carts, selling apps, payment and other assorted services. They cannot sell your products for you, and although organic growth is doable, we don’t have that kind of time on our hands. The only real option is proactive marketing. I read the article above: “8 Months and $1M Later: How One First-Time eCommerce Entrepreneur Made His Fortune” you should read it too. You’ll quickly learn absolutely nothing from it. What does he sell? What were the advertising methodologies used? How much did he spend on advertising? Not a single piece of information you would need in order to replicate his success.

    Hey! I don’t blame Irwin Domingez, your own brother won’t tell you how he did it. It’s a big secret. I don’t want to besmirch anyone; my only goal is to burst bubbles with a little reality check. Creating a Shopify shop takes minutes, Oberlo is free! But, getting people to visit your shop, and buy stuff, takes a little know how and perhaps more advertising money than you’d expect. Although Shopify and Oberlo make the process of setting up and running a shop much easier than it ever was, none of it matter if no one visits your shop. Spend your time learning marketing.

  • Cool Hand Luke

    To be honest, if I could net $5000-/month, I’ll pay all my living expenses and I really don’t need any more than that. Every single million dollar success story that I read rings “easy come, easy go” in my head. They are usually based on passing fads, and then quickly fade.

  • 大喇叭
  • Prativa Neupane

    you are reading a wrong article then. oberlo marketing their app .they want more people to go for dropshippng. they dont want to bother about the information what you asked.

  • LunarNoire

    Did they start with oberlo? Where did their products originate from because many of them look as though they may have started with their own physical products and then at some point began selling online. Can teas be bought and sold from Oberlo? I was into soap making and candles and had to buy the materials, test and got business from word of mouth and samples which lead to sales, but that all took a lot of time and money for the small sales I did make and more money for resources to make them unique. Unfortunately I had to stop due to health issues, but am looking to start again. Some of these listed also have a brick and mortar where their products can be bought and I see some that are listed have had help to reach success from Shark Tank and crowdfunding so they shouldn’t be included since in my opinion their success didn’t originate from Shopify or Oberlo, but from other sources prior to launching/listing on Shopify’s platform. Is there a list of stores that have become successful using Shopify and Orberlo as their starting point that have gained as much success? The shops are nice but these shops seems like they’ve been around for quite some time and are already well known with unique products that can’t be obtain through dropshipping.

  • LunarNoire

    Same here. I want to know what they initially invested for start up. Did they use a marketing specialist to run campaigns for advertisement and SEO. So much goes into trying to start and some of these articles and YouTube make it seem like it’s so easy when it’s not ESPECIALLY when it comes to dropshipping. Perfect storm for failure and most shops do fail especially if everyone is purchasing the same items for sale, same photos, same description and nothing to really stand out out from the crowd. Also some suppliers from these dropshipping companies sell on the same platform the very product/s they’ve sold to you, but offer it at a lower price so there goes your sales out the window unless you go lower which will net you no profit or very little, making it not worthwhile to continue.

  • Ruta Ganusauskaite

    Hey there! No, these are not all dropshipping stores. Some of them indeed have a brick and mortar.

    If you need some inspirational stories from people who started off with Shopify and Oberlo in particular, you should check out the success stories: https://www.oberlo.com/success-stories Don’t be surprised if you can’t find the link to their stores – that is deliberate. To prevent the business owners from sudden increase in competition, we cannot share their websites in public. I still hope you’ll find these stories inspiring!

    And as for your own business, I would highly recommend you to give dropshipping a try – there’s nothing to lose anyways. Just make sure you pick the right product (necessity driven or niche specific), create an appealing store, come up with an effective marketing strategy and provide excellent customer support. Master these steps and you’ll be making a fortune soon!

    Let me know if you need assistance with any of these steps!

  • Hellobootik

    Wonderful stores, I also think they are investing huge amount on marketing to get these results. Anyway, thanks to Oberloo for sharing this! Inspiring stories.