Men's fashion is a booming business. With a global market worth a staggering $590.51 billion in 2025, there's never been a better time to launch your own menswear brand.
So if you've been thinking about launching your own men's clothing business, the first step is figuring out which products you're going to sell.
That's a tough decision, but don't worry, we're here to help.
We've created this article to show you the best men's clothing products to sell in 2025. We'll walk you through why we decided to include each product in this list, and we'll also drop some marketing tips to help you make your first sale.
1. Oxford shirts
Okay, let's kick off our list of the best men's clothing products to sell in 2025 with a wardrobe staple.
The oxford shirt. These timeless products are a must-have for men of all ages.
Some new entrepreneurs see a product that's been consistently popular and shy away from it, as they're constantly looking for the "next big product." But, we'd argue that steady sellers are just as, if not more, valuable for new entrepreneurs.
Think about it – your customers are likely already familiar with steady seller products, so you're going to have an easier time marketing them, and you won't need to worry about your products suddenly becoming unpopular overnight. Just think about targeting a niche audience or putting your own unique spin on it to stand out.
That's why we see these essential men's clothing products as one of the best to sell in 2025. Give them a shot, there are plenty of shoppers out there looking to purchase oxford shirts products, so make sure it's your store that they purchase them from.
2. Cargo pants
Yep, that's right – cargo pants are on our list of the best men's clothing products to sell in 2025.
We've already seen ultra-fashionable celebrities, like rapper Travis Scott, take cargo pants and turn them into a signature piece of their wardrobe.
When it comes to marketing these products, we think that influencer marketing will prove to be a fruitful choice for your business.
You can use platforms like Shopify Collabs or NinjaOutreach to find micro influencers who will help you to promote your products (and your business) through coordinated influencer marketing campaigns.
Remember, when it comes to influencer marketing, engagement is king. An influencer with an engaged audience will prove to be much more beneficial than one with thousands of followers who receives a few hundred likes on every photo.
3. Baseball caps
Next up on our list we've got an accessory that everybody can get behind: the baseball cap.
Baseball caps are the quintessential steady seller – they always seem to be in fashion.
Baseball caps come in a wide range of different colors, materials, and styles, so there will certainly be some baseball caps out there which feel at home in your store.
They usually come with a fairly cheap price point too, so we recommend incorporating some urgency and scarcity tactics into your marketing campaigns to help convince your customers to pull the trigger.
4. Corduroy jackets
After hearing multiple fashion publications call corduroy "the new denim" we knew we had to include cord jackets in our list of the best men's clothing products to sell in 2025.
We don't know if corduroy actually is the new denim, but we do know this: they're on fire right now. Especially during the winter months.
But that doesn't mean that you're going to need to wait until it's cold outside to sell these products if you're in the northern hemisphere.
Remember – when it's summer in the northern hemisphere, it's winter in the southern hemisphere.
That means targeting popular ecommerce markets like Australia, New Zealand, or South Africa with marketing campaigns for corduroy jackets is ideal from April – September.
5. Sling bags
Up next on our list of the best men's clothing products to sell in 2025 we've got sling bags.
These products really burst into prominence after taking the streetwear world by storm in recent years, and we're now seeing them proliferate into the world of high fashion.
Fabled fashion houses like Louis Vuitton and Dior put them front and center in their latest collections, which is proof, if you needed it, that these products are the real deal.
But let us be clear: there is still a ton of potential for small businesses to find success by selling these products.
And we think that Facebook advertising will help you to achieve that success.
Your challenge will be to pair an eye-catching visual with compelling Facebook ad copy, and deliver that message to a carefully targeted audience of potential customers.
Bear in mind that if you're using Facebook ads to promote your products, it's unlikely that you'll get a sale with your first ad. Typically you need to feed data into your Facebook Pixel with your initial ads at first to help the platform figure out who is going to be most receptive to your ads before you start landing sales.
Try targeting Facebook users who are already interested in streetwear brands – they're likely familiar with these products, so it'll be an easier conversion for you.
6. Denim jackets
The next product on our list of the best men's clothing products to sell in 2025 is a classic.
The denim jacket.
These versatile products were listed by GQ as one of their menswear essentials and we couldn't agree more.
When you're sourcing these products for your store we recommend finding denim jackets which have one unique standout feature.
It could be the cut, the shade, texturing, or something else, but make sure there's something that will help your products to stand out from the crowd.
And then double down on that differentiator in your marketing campaigns. It could be the case that your audience already has a denim jacket, so you're going to need to convey to potential customers why they need your products too.
7. Plaid pants
Plaid pants are having a moment in the fashion world right now.
We'd even go as far as calling them a wardrobe essential for 2025 – they can add flair to any outfit.
This classic pattern, once associated with traditional tailoring or grunge-era aesthetics, has been completely reinvented. Today's plaid pants offer a perfect blend of sophistication and streetwear edge, making them incredibly versatile and a strong contender for a top-selling product.
8. Striped shirts
Striped shirts are huge in 2025.
These classic men's clothing products are super versatile. They can be worn all year round, but we've noticed that they spike in popularity during the summer months.
They've been steadily increasing in popularity over the past few years, and they're forecasted to hit new heights this summer.
But, why?
Simple. These products are fantastic for shoppers who are looking to pick up some new clothing for an upcoming vacation.
And these products can easily be paired with a variety of other garments to achieve a sleek, stylish look.
This is something which you should focus on with your marketing campaigns.
Show potential customers how these products pair well with other clothing items that you're selling – it'll help you to upsell your customers.
A great example of this would be the "Shop the Look" feature which Urban Outfitters have.
All product images that they use on their product pages feature models wearing multiple products that are available on their website.
The "Shop the Look" feature makes it super easy for you to transfer the look from your screen to your wardrobe.
So emulate this clever tactic and add a "Shop the Look" section to your store, and watch your sales skyrocket.
9. Fleeces
We spoke about fleeces in our best women's clothing products to sell, but the truth is: they're perfect for men too.
They've transformed from a humble piece of clothing into a high fashion icon over the past few years, and they show no signs of slowing down.
But as with corduroy jackets, fleeces are seasonal products.
Consider using Instagram and TikTok, to create engaging styling videos. Show different outfit combinations for chilly mornings, layered under a coat, or worn solo for a casual weekend look to highlight your products and capture your audience's attention.
10. Cropped trousers
To round off our list we've got one more fantastic men's fashion product – cropped trousers.
Cropped trousers are no longer a quirky, trend-driven item; they are a permanent fixture in the modern man's wardrobe.
Their popularity has soared globally, making them a strategic product to stock. They offer a simple way to elevate an outfit and show off stylish footwear, which is a major selling point.
Start selling men's clothing today
Okay, that's our list of the 10 best men's clothing products to sell in 2025. We hope you found some inspiration from this article for your own business.
Now it's over to you – it's your turn to start making sales.
Best men's clothing products FAQ
What are the best men's clothing products to sell in 2025?
Some of the best men's clothing products to sell in 2025 include classic staples like Oxford shirts, denim jackets, and baseball caps, as well as trendy items like cargo pants, plaid pants, and corduroy jackets.
Is the men's fashion market a profitable industry to enter?
The global men's apparel market is a booming industry, projected to be worth $590.51 billion in 2025. This makes it an excellent time for new entrepreneurs to launch a men's clothing brand.
What are the best ways to market a men's clothing brand?
Regularly posting on social media, partnering with influencers, and running ads. You can also drive sales by creating a "Shop the Look" feature on your website, showcasing how different products can be styled together. Additionally, you can build an email list and running targeted email campaigns can keep your customers engaged and informed about new products and promotions. Finally, consider offering seasonal discounts or creating a loyalty program to incentivize repeat purchases and encourage word-of-mouth marketing.