Perhaps you have your heart set on a certain type of business, but you don’t feel qualified enough to master it just yet. This is more common than you might think, and there’s great news: there are lots of excellent learning resources like free and paid books, podcasts, online courses, communities, and more.
The bottom line is that you don’t have to go back to university to fill in your knowledge and skill gaps – there’s plenty available to you this very second.
Justin Collier, founder of Alchemy Marketing, thinks that fear of a lack of knowledge should never hold you back.
The important thing to remember is that no entrepreneur knows exactly how all the pieces will fit together at the very beginning.
A business is always evolving. Entrepreneurship is about trying things out and finding your own success because you were willing fail more times than anyone else.
We’ve never lived in a time with more access to information and more access to the tools we need to succeed – don’t feel like not having the right education should hold you back.
Remember that every successful person started off just as unsure and just as anxious as you may feel right now.
Even if you feel well-versed in your entrepreneurial direction, there’s always more to learn, more insights to glean, and more perspectives to hear.
In fact, many of the most successful entrepreneurs have an unquenchable thirst for new knowledge and experiences. And some of them have created ways to share it with you.
In this chapter, you’ll get:
Here we go.
You probably know by now that there are a billion entrepreneurship books out there. Here’s a shortlist of some of the most popular – but by all means, keep exploring to find the ones that resonate the most with your personality and goals.
Something of a cult classic, it’s hard to pursue entrepreneurship without someone mentioning this book. It’s all about optimizing your time – personal and business practices that maximize your income and fulfillment while minimizing your stress and resources spent.
We discussed the concept of the lean startup and building a minimal viable product (MVP) in Chapter 4. It uses a ‘continuous innovation’ model, where you’re constantly evaluating your biggest opportunities and shifting your goals and trajectory as needed to keep up with the evolution of your business and the market.
A thought leader in the digital marketing space, Cynthia Johnson lays out the keys to developing your personal brand, finding the right audience, and nurturing relationships with your follower base once you’ve got some momentum. A great book if you’re looking to build freelance or consulting business, as opposed to a more traditionally branded company.
In this top entrepreneurship book, best-selling author Gary Vaynerchuk explores the ‘new era’ of business, where the top-performing brands aren’t the ones that constantly push out the most advertising – they’re the ones that prove that they really care about their customers. This social clout is massive in today’s hyper-competitive business landscape.
There’s explosion in one-person businesses that are finding massive success. This book dives into this phenomenon, outlining ways for entrepreneurs to identify, build, grow, and reinvent the art and science of business. It’s packed full of knowledge and advice from millions of entrepreneurs who have done it firsthand.Pro tip: If reading isn’t your thing – or if you just want to maximize your commute to work or trip to run errands – get the audio version of the best entrepreneur books on Audible.
You might be looking at the best entrepreneur books list and thinking, “How on Earth can I find time to read all of these?”
That’s a viable concern. There’s just too much good stuff out there.
Fortunately, there are some awesome tools that provide you with summaries of books. This can save you loads of time, as they deliver the little gold nuggets straight to you instead of you having to wade through the whole book to find them.
You can also use them as ‘previews’ of full books, to see which ones are the best use of your time to read cover-to-cover.
These tools cover a broad range of books, from New York Times best sellers to the old-school classics. Plus, you can get them in text and audio form to maximize your efficiency.
Take a look at these:
Similarly, you can check out the Fight Mediocrity YouTube channel for lots of book summaries under 10 minutes.
Check out some of the best websites, podcasts, and education tools to keep learning and growing on your path to entrepreneurship.
Whether you’re commuting to work, walking the dogs, or making breakfast, you can always pop on a podcast to hear interesting and motivating stories, get actionable advice, and peek into the brains of some of today’s most buzzworthy entrepreneurs.
Some of the best entrepreneur podcasts include:
I told you that he’s something of a cult phenomenon. In his podcast, Tim interviews everyone from actors to athletes to self-help gurus, deconstructing their success to deliver tactics and advice for listeners.
An award-winning podcast that features interviews with more than 2,000 entrepreneurs, including trending names like Tony Robbins, Gary Vaynerchuk, Barbara Corcoran, and more.
It’s a ‘weekly digest’ for entrepreneurship, covering the week’s best, worst, most interesting, and most ridiculous stories in the industry.
Pat Flynn examines what it takes to stop trading time for money, helping listeners build businesses that generate passive income instead of working yourself to exhaustion every day.
Nathan Chan interviews some of the greatest minds in business today, so that entrepreneurs from all over the world can “stand on the shoulders of giants.”
Find free and paid courses covering a huge range of topics through resources like:
The U.S. Small Business Administration (SBA) made a great checklist for new entrepreneurs, to help keep you on course and make sure you’re covering the bases.
For women, entrepreneurship can come with a unique set of challenges, like lower access to funding in comparison to male-owned businesses, gender discrimination, the ‘motherhood penalty,’ and limiting social expectations.
There are many organizations dedicated to leveling the playing field while giving women opportunities to receive the resources and support they need to get their businesses off the ground and into the sky.
Here are few to check out:
Don’t you just love a good inspirational quote? Here’s some juice to keep you motivated through the peaks and valleys of entrepreneurship.
Alas, our time together has come to an end. Hopefully, you’re brimming with excitement, inspiration, and tons of new knowledge to help you get out there and build something amazing.
Throughout this ebook, we’ve discussed:
Many of the world’s most successful entrepreneurs will tell you that the first step is often one of the hardest.
It can be easy to make a never-ending list of excuses for why now isn’t a good time – you have a big project at work, you’re too tired, you don’t know enough about business to start one yourself…
But there’s truly no better time than now. I mean right now.
Write down a list of three steps you’ll take this week to bring your new business to life. If you need some help, education, or good ol’ moral support, you know where to find us.