Most Visited Websites in the US
With the average consumer spending more than six hours a day on the internet, knowing what websites they’re dedicating their online time to can help you understand them better. In doing so, you’re armed with the knowledge needed to craft an ecommerce marketing strategy that caters to their habits.
Currently, the list of the most visited websites worldwide is dominated by search engines and social media sites. What about in the United States, the country with the second-highest ecommerce sales? Here’s a breakdown of the most visited websites in the US.
Most popular websites in the US ranked by traffic
A recent list of the top 10 websites by traffic in the US shows that Google.com sits comfortably in first place. In May 2023, the popular search engine’s website received over 17 billion visits. Google is also the most used search engine in the world, with over 90% of online queries carried out on its site.
This is followed by YouTube.com, with 12.31 billion visits. Incidentally, YouTube is a Google-owned entity. Facebook.com is the third most popular website in the US. Despite ranking relatively high, its traffic is significantly lower than that of Google and YouTube. In May 2023, Facebook.com had 2.24 billion visits—less than one-fifth of the traffic YouTube.com received.
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Google.com, YouTube.com, and Facebook.com are also the three most visited websites globally.
Fourth on the list of the top 10 websites in the US is Chapmanganato.com, a popular website among manga fans. The site received 2.16 billion visits in May 2023. Social media site Reddit.com rounds out the top five, with just over 2 billion visits.
Amazon.com, the largest ecommerce company worldwide by market value and one of the top online marketplaces in the US, is sixth on the list of the top US websites. The ecommerce site received over 1.8 billion visits.
Another social media website, Twitter.com, follows in seventh place. The microblogging site received 1.53 billion visits. Yahoo.com is in eighth place, with 1.42 billion. Popular online encyclopedia Wikipedia.org and Asurascans.com, a site for comic fans, round out the top 10 websites in the US. They received 1.24 billion and 1.23 billion visits, respectively.